Tia Kuté

Elevating Beauty with Tia Kute: Kiandesignco’s Creative Direction and Product Design

In the ever-evolving world of beauty, Tia Kute stands out with its unique offering of deer milk-based products, harnessing the natural benefits of this New Zealand superfood. To bring Tia Kute’s vision to life, Kiandesignco collaborated closely with renowned designer Kevin Babakian, focusing on a beautiful creative direction that resonates with the brand’s commitment to purity and innovation. In this blog post, we’ll explore the exceptional design journey behind Tia Kute and how it reflects the essence of its unique products.

The journey began with a deep understanding of Tia Kute’s philosophy. The brand’s foundation rests on harnessing the nourishing properties of deer milk, known for its rich vitamins and minerals. Kiandesignco and Kevin Babakian set out to create a brand identity that celebrates nature’s bounty while embodying sophistication and elegance.

At the heart of Tia Kute’s visual identity is a logo that beautifully captures the essence of the brand. Kiandesignco crafted a modern yet timeless logo that features delicate typography paired with subtle organic motifs. The design reflects the purity of deer milk and communicates a sense of tranquility and natural beauty, inviting consumers to explore the product line.

One of the standout elements of Tia Kute’s launch is its packaging design, which showcases Kevin Babakian’s creative flair. Each product is presented in elegantly designed containers that are not only visually appealing but also functional. The use of soft, earthy colors and minimalist design ensures that the packaging feels both luxurious and approachable, making it a perfect fit for a beauty brand rooted in nature.

Kiandesignco, alongside Kevin Babakian, carefully curated the product range to highlight the versatility of deer milk. Each item—from moisturizers to serums—was designed to reflect its unique benefits while maintaining a cohesive look. The result is a collection that not only appeals to the senses but also tells a story of nourishment and self-care.

To complement the product design, Kiandesignco developed a series of evocative visuals that capture the beauty of New Zealand’s landscapes. These images showcase Tia Kute’s connection to its natural roots, creating a narrative that resonates with consumers. The marketing materials feature lush imagery that highlights the serenity of nature, reinforcing the brand’s commitment to using pure, high-quality ingredients.

Recognizing the importance of a strong online presence, Kiandesignco also designed Tia Kute’s website. The user-friendly site not only showcases the product range but also educates visitors about the benefits of deer milk. With a clean layout and captivating visuals, the website serves as a welcoming platform for customers to learn, explore, and shop, embodying the essence of Tia Kute.

The collaboration between Kiandesignco and Kevin Babakian has positioned Tia Kute as a formidable player in the beauty industry. With its stunning creative direction and thoughtfully designed products, Tia Kute is set to capture the hearts of consumers seeking natural and effective beauty solutions.